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National Advertising Division Refers Advertising Claims Made by Ava Science...

New York, NY – March 4, 2020 – The National Advertising Division (NAD) has referred advertising claims made by Ava Science, Inc. for its Ava Ovulation Bracelet to the Federal Trade Commission for...

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National Advertising Division Recommends Modification to Label of Ecover Dish...

New York, NY – March 9, 2020 – The National Advertising Division (“NAD”) recommended that S.C. Johnson & Son, Inc. (“SCJ”) modify use of the claim “biodegradable” on the front label of its Ecover...

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National Advertising Division Recommends Modification or Discontinuance of...

New York, NY – March 10, 2020 – The National Advertising Division (“NAD”) recommended that The Procter & Gamble Company (“P&G”) modify or discontinue challenged television commercials and...

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NAD Recommends Discontinuation of Line Claims that Body Armor Sports Drinks...

New York, NY – March 17, 2020 – The National Advertising Division (“NAD”) recommended that BA Sports Nutrition, LLC (“BA”) discontinue the following claims for its Body Armor and Body Armor Lyte...

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NAD Recommends Church & Dwight Discontinue “Clinically Proven Absorption”...

New York, NY – March 23, 2020 – The National Advertising Division (“NAD”) recommended that Church & Dwight Co., Inc. discontinue the claim “clinically proven absorption” on product labels, the...

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NAD Recommends S.C. Johnson Discontinue “Non-Toxic” Claim on Method Cleaning...

New York, NY – March 24, 2020 – The National Advertising Division (“NAD”) recommended that S.C. Johnson & Son, Inc. (“SCJ”) discontinue the claim “non-toxic” on package labeling for certain Method...

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NAD Recommends S.C. Johnson Discontinue “Non-Toxic” Claim on Windex Vinegar...

New York, NY – March 24, 2020 – The National Advertising Division (“NAD”) recommended that S.C. Johnson & Son, Inc. (“SCJ”) discontinue the claim “non-toxic” on package labeling for its Windex...

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Advertising Claims for HAPPYneuron Brain-Training Method Modified or...

New York, NY – March 30, 2020 – HAPPYneuron stated that it will modify or permanently discontinue the advertising claims for its brain-training method that were at issue in an inquiry before the...

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BBB National Programs’ National Advertising Division Launches NAD Fast-Track...

Amid Wave of COVID-19-Related Disruptions in US Justice System, Concurrent with Sharp Rise in Internet Use, Streamlined Digital Mechanism Enables Quick Resolution of Claims New York, NY — April 2,...

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Creekside Natural Therapeutics to Discontinue Advertising Claims for Focused...

New York, NY – April 13, 2020 – The National Advertising Division has recommended that Creekside Natural Therapeutics LLC discontinue “clinically proven,” performance, ingredient, and comparative...

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