Join NAD as we examine legal trends and review new developments in advertising law and the FTC’s current enforcement priorities. This year’s expert panels will explore how product development teams substantiate claims from the ground up and delve into how the self-regulatory forum views the “fit” between claims and their support. We’ll provide perspectives on NAD’s review of advertising challenges in contrast to federal court review of similar issues. We’ll talk about the rise of integrated advertising campaigns, discuss what happens after an NAD decision and give you an update on recent changes to NAD and NARB procedures. We also will celebrate the 10-year anniversary of the partnership with the Council for Responsible Nutrition and NAD’s review of dietary supplement advertising. You’ll leave the conference with new insights and solid guidance on practicing before the advertising industry’s self-regulatory forum.
When
Sept. 26-27, 2016
Where
The Ritz-Carlton New York, Battery Park
2 West Street, New York, New York 10004