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Reynolds to Permanently Discontinue Certain Claims for ‘Heat and Eat’ Food...

New York, NY – March 21, 2016 – Reynolds Consumer Products, LLC, has said that it will permanently discontinue challenged claims for the company’s “Heat & Eat Food Storage Containers,” following an...

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NAD Refers Claims Made by LEI, Maker of Eco Alkaline Batteries, to FTC for...

New York, NY – March. 21, 2016 – The National Advertising Division has referred certain advertising claims made by LEI Electronics Inc., the maker of Eco Alkalines brand batteries, to the Federal Trade...

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NAD Recommends General Mills Modify or Discontinue Certain Broadcast Spots...

New York, NY – April 5, 2016 – The National Advertising Division has recommended that General Mills, Inc., modify or discontinue certain broadcast advertisements for the company’s Progresso-brand...

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Reckitt Benckiser to Discontinue Challenged ‘Best Buy’ for Finish Powerball...

New York, NY – April 6, 2016 – Reckitt Benckiser LLC said it will permanently discontinue the advertising claim “Rated Best Buy 3 Years in a row*” (*Finish Powerball All in 1 was rated Best Buy by a...

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NARB Recommends Clarion Brands Modify, Discontinue Claims That Dietary...

New York, NY – April 12, 2016 – A five-member panel of the National Advertising Review Board (NARB) has recommended that Clarion Brands LLC modify or discontinue certain claims for the company’s...

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NAD Recommends Bausch & Lomb Discontinue Certain Challenged Claims for Ultra...

New York, NY – April 21, 2016 – The National Advertising Division has determined that Bausch & Lomb Incorporated can support advertising claims that promote the presence of polyvinylpyrrolidone...

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NAD Refers Advertising for ‘Steuart’s Pain Formula’ To FTC, Following...

New York, NY – April 13 2016 – The National Advertising Division has referred advertising claims made by Steuart Laboratories, Inc., for its Steuart’s Pain Formula, to the Federal Trade Commission...

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KLF International Says it will Discontinue Claims for ‘Venus Factor Weight...

New York, NY – April 27, 2016 – KLF International, Inc., maker of the Venus Factor Weight Loss System National, has said it will discontinue the advertising claims that were a focus of a National...

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NAD Recommends SharkNinja Discontinue Certain Claims Challenged by Dyson,...

New York, NY – May 9, 2016 – The National Advertising Division has recommended that SharkNinja Operating, LLC, discontinue the unsupported preference claim that “Americans now choose Shark 2-to-1 over...

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NAD Recommends Genomma Modify Current Broadcast Ad for ‘Silka’ to Avoid...

New York, NY – May 12, 2016 – The National Advertising Division has recommended that Genomma Lab USA, Inc. maker of the athlete’s foot product Silka, modify current advertising claims to eliminate...

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NAD Recommends Clorox Modify Packaging to Clarify Role of Zinc Pyrithione in...

New York, NY – May17, 2016 – The National Advertising Division has recommended that The Clorox Company modify product packaging and a free-standing insert to better assure that consumers understand...

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NAD Recommends Mega-T Discontinue ‘Burns Fat’ Claim; Company Voluntarily...

New York, NY – May 18, 2016 – Mega-T, LLC, the maker of “Mega-T Green Tea Fat Burning Supplements,” has said it will permanently discontinue certain advertising claims challenged by the Council for...

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NAD Recommends Intraceuticals Discontinue Challenged Claims for ‘Atoxelene’...

New York, NY – May 18, 2016 – The National Advertising Division has recommended that Intraceuticals LLC discontinue certain express and implied claims for the company’s Atoxelene Skin Care Products and...

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Beiersdorf Says it Will Discontinue Six-Hour Claim for ‘Aquaphor’ Diaper Rash...

New York, NY – May 19, 2016 – Beiersdorf, Inc., the maker of “Aquaphor Baby Diaper Rash Cream” said it has launched a new advertising campaign and is permanently discontinuing express claims that the...

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Native Advertising: NAD Reviews Joyus’ Product Videos at Magazine’s Online...

New York, NY – May 25, 2016 – The National Advertising Division has recommended that Joyus, Inc. – which sells certain products in partnership with an online magazine – modify content to better assure...

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In Response to NAD Inquiry, Maker of ‘Anti-Aging’ Gin Says Product has Been...

New York, NY – May 26, 2016 – Bompas & Parr, producer of “Anti-AGin Gin” for Warner Leisure Hotels, has advised the National Advertising Division that the product – promoted as providing a host of...

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NAD Recommends Prestige Discontinue Claim for Monistat ‘Stay Fresh’ Following...

New York, NY – May 26, 2016 – The National Advertising Division has recommended that Prestige Brands, Inc., the maker of Monistat Stay Fresh Gel, discontinue claims that the product eliminates vaginal...

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Register now! National Advertising Division Annual Conference 2016

Join NAD as we examine legal trends and review new developments in advertising law and the FTC’s current enforcement priorities.  This year’s expert panels will explore how product development teams...

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NAD Recommends Sprint Discontinue Challenged TV Ads Offering ‘50% Off,’...

New York, NY – June 3, 2016 – The National Advertising Division has recommended that Sprint Corporation discontinue challenged broadcast advertising that promises savings of 50 percent to consumers who...

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NAD Recommends Advanced Nutritional Innovation Discontinue Health Benefits...

New York, NY – June 7,  2016 – The National Advertising Division has recommended that Advanced Nutritional Innovation, Inc., modify or discontinue a wide range of claims made in Internet advertising...

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